The words you use in an interface can dramatically alter your perceptions of it. Words can make it feel cold and stern, or warm and friendly. They can encourage you to write longer responses or none at all.
This is why with Kwoosh we thought long and hard about what we should name our primary object. In most project management software the term “Project” is used. The first thing you do is create a project and then enter data into that project and so on. You then however complete a project.
With software however, things are never really complete. Once software is written it’s usually not finished, instead it moves to the next phase of its lifecycle…maintenance.
Because of this we didn’t like the term “project” as we feel that projects are things that you start and finish. We therefore choose to use the term “App”.
App is short for application…which is what you build with software. They can be desktop apps, mobile apps, web apps, server apps etc.
But more importantly we feel that apps doesn’t imply that it will finish. Once you finish writing your app you have a completed app to release and maintain, as well as the Kwoosh resource of all the info about your app and how to maintain it.